Facebook Advertising for your Brand or Business in the right way
Rightmedia manages and runs Facebook ads so that you can reach your ideal (& dream) customers. 68% of businesses fail to get ANY return on their Facebook ads.
1- They target the wrong audience.
2- They don’t comply with Facebook’s rules.
3. They are using old tactics and ignoring advanced options.
4. They don’t retarget interested audiences.
5. They don’t A/B test their ads.
6. They don’t look for KPIs.
People HATE random ads. That’s why 95% of people skip the ad while watching their favorite video or browsing their Facebook feed.
It seriously annoys them and ruins your brand reputation.
BUT WORRY NOT!
Rightmedia helps you reach the right audience at the right time.
No random targeting. 100% lookout for all important KPIs. Maximum ROI.
This is section 1. If you want to add images or media (on the right side), then go for the “illustration” that shows the transformation of Facebook ads’ failure to good performance.
WE NOT ONLY CARE FOR YOUR BUSINESS. WE CARE FOR THE AD CONSUMER AS WELL.
We know that!
Ad consumer’s time is precious
Their problems need real solutions
Not everyone on Facebook wants to watch ads
THIS makes Rightmedia the right choice for you.
We don’t run ads to fulfill the marketing formality. NEVER.
Drive more sales and generate leads for your business.
Increase your target audience engagement and build a “LOYAL” audience
Promote your business to the right people at the right time.
Spread awareness of your business.
Bring more traffic.
UNLIKE OTHER FACEBOOK ADVERTISING AGENCIES, WE KEEP YOU UPDATED EVERY DAY.
✅ Regular ROI (return on investment) reports
✅ Clear (and easy-to-understand) documentation of conversion
✅ Detailed reports on the performance of ad creatives, including click-through rates (CTR) and engagement metrics.
✅ A/B testing KPIs (key performance indicators) results.
✅ Transparent reports on budget allocation and spending across campaigns.
✅ Evidence of cost reduction and improved cost per acquisition (CPA) over time.
Still Confused About Choosing The Rightmedia For Your Facebook Ad Campaign?
Here’s something that can boost your faith in us.
Types Or Formats Of Facebook Ads That Rightmedia Runs And Manages
We have covered you for almost all types and formats of Facebook ads. Here is the exact categorization of Rightmedia Facebook ads management
1- Traditional Ads Formats – This Ad Format Includes These Types Of Ads
✅ Image Ads : Also known as ‘static visuals’. Best use for showcasing and highlighting your brand identity, service, or product.
✅ Video Ads : Also known as ‘static visuals’. Best use for showcasing and highlighting your brand identity, service, or product.
✅ Carousel Ads : If you have multiple images or videos and want your audience to swipe through, then this type of ad is the right pick.
✅ Slideshow Ads : If you want to create a slideshow of different images and collections to showcase, this type is the right choice.
2- Interactive Ad Formats
✅ Instant Experience (formerly Canvas Ads) : These ads are full-screen, immersive mobile ads that load quickly and offer an interactive experience.
✅ Playable Ads : This kind of ad allows users to interact with a game or app demo. So, if you are into app development or gaming, playable ads are your right choice.
✅ Poll Ads : These kinds of ads are used to get audience feedback. Want to get feedback for your product or service? Go for poll ads.
✅ Slideshow Ads : If you want to create a slideshow of different images and collections to showcase, this type is the right choice.
3- Product Showcase Ads
✅ Collection Ads : These ads feature a primary image or video along with a grid of product images.
✅ Dynamic Ads : These ads show different products to different audiences. If you are into e-commerce these Ads are the right choice.
4-Lead Generation and Interaction Ads
✅ Lead Generation Ads : As the name implies, these ads are crafted to get you more leads.
✅ Event Ads : These ads are used to promote events and help you get more registrations.
✅ Messenger Ads :If you want to send your ads to the user messenger inbox, this is the right type of ad.
5- Special Offers and Engagement Ads
✅ Offer Ads :Do you want to promote discounts or special offers and want instant action? This is the right type of ad for you.
✅ Post Engagement Ads :Do you want to increase engagement (likes, comments) on your posts? We run post engagement ads for this purpose.
Here is the Rightmedia Process to Run and Manage Your Facebook Ad
Our 4-step working process is smoother than a smoothie.
✅ We discuss your needs and objectives on a discovery call with you.
✅ We understand your business, target audience, and the type/format of ad you want us to run.
✅ We conduct competitor analysis, find their weaknesses, and identify their strengths.
✅ We set your ad campaign and track everything, keeping you updated.
Frequently Asked Questions
What is your agency's experience in Facebook advertising?
Rightmedia has a decade of extensive experience in Facebook advertising. Over the years, we’ve
successfully managed campaigns for various businesses. Our team knows Facebook advertising inside
out with all the trends and tools to deliver effective and results-driven campaigns.
How do you approach developing a Facebook advertising strategy for a new client?
Rightmedia’s approach to developing a Facebook advertising strategy begins with a thorough
understanding of your business, goals, and target audience.
We conduct market research, analyze competitors, and create detailed audience personas.
Based on this research, we develop a strategy that aligns with your objectives, and then we select the
most effective ad types, formats, and targeting parameters. Our strategies are dynamic and comprise
continuous optimization based on real-time data analysis for maximum campaign success.
How do you determine the right budget for a Facebook advertising campaign?
Determining the right budget for a Facebook advertising campaign is a crucial step in our strategy
development. We consider factors such as campaign objectives, target audience size, and industry
benchmarks.
Our team collaborates with clients to understand their budgetary constraints and growth goals. Through
careful analysis and historical performance data, we recommend an optimal budget that strikes a
balance between achieving campaign objectives and maximizing return on investment (ROI).
How do you handle ad fatigue and keep the content fresh throughout a campaign?
To tackle ad fatigue and ensure fresh content throughout a campaign, we employ a proactive and
iterative approach. We regularly monitor key performance indicators and conduct ongoing A/B testing
to identify high-performing elements. By strategically rotating ad creatives, refreshing visuals, and
testing variations, we prevent audience saturation.
Our goal is to maintain engagement by presenting audiences with new and compelling content and
adapting our strategy based on real-time performance data to sustain interest throughout the
campaign.
How often will I receive reports on the performance of my Facebook ads?
You will receive regular and transparent reports on the performance of your Facebook ads. The
reporting frequency is tailored to your preferences and the campaign’s tempo. But typically, the report
range is weekly to monthly updates. Our goal is to keep you informed about key metrics, achievements,
and areas for improvement. These reports serve as a foundation for collaborative discussions, allowing
us to provide insights, address any questions you may have, and jointly optimize the campaign for
ongoing success.
What key performance indicators (KPIs) do you prioritize in your reporting?
We prioritize key performance indicators (KPIs) that align directly with your business objectives and
campaign goals. Commonly emphasized KPIs include click-through rates (CTR), conversion rates, return
on ad spend (ROAS), cost per acquisition (CPA), and overall engagement metrics. We focus on the
specific objectives of your campaign. This ensures that our reporting provides meaningful insights into
the areas that matter most for driving success and delivering a positive return on your advertising
investment.
